Assignment 2: Discussion Assignment

By Saturday, August 22, 2015, submit your answers to the discussion questions provided below to the Discussion Area. Cite your work appropriately whenever possible. You should follow the most recent APA guidelines when citing your work. Be sure to incorporate your weekly readings and cite your sources using proper APA guidelines (including in-text citations and references). Respond with meaningful feedback to at least two classmates before the end of the week. Your feedback should be constructive and add value to the discussion.

In the hospitality industry, most organizations are service-oriented. What is meant by automation with regard to the hospitality industry? How do you foresee automation and technology positively contributing to higher service levels in place of labor? What is meant by positioning strategy? In the foodservice and lodging segments of the hospitality industry, which brands have the clearest positioning strategy? Why?

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