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Marketing principles Research Paper

Marketing principles Research Paper

Due on Sunday Feb 10 500 words each 1.Compare and contrast the following two marketing management orientations: the selling concept and the marketing concept. 1a.2 questions that you would ask in relations to the topic 2.How can the marketing mix be used to effectively differentiate and position a product or service? 2a questions that you would ask in relations to the topic Due on Sunday Feb 12 500 words each Choose 1 of the below assignment. Your discussion should be 500 words in length. Submit your assignment by Tuesday midnight: What are the five different marketing management orientations. Which orientation do you believe Apple follows when marketing products such as the iPhone and iPad? Compare and contrast the positioning for two of the following brands: Apple, IBM, Microsoft, Twitter and Facebook. The textbook that we use are principle of marketing Principles of marketing 14th or 12 edition

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